TripAdvisor Product Vision

Working with both UX and Marketing partners, I managed a small team in the discovery and design of a new TripAdvisor experience. TripAdvisor's long time business model had become the user experience model. Leveraging insights gleaned from user research, we restructured the experience to support booking, planning, in-destination and post travel mental models.

Role

Lead Designer

Platform

iOS, Android, Web

Services

Branding, Mobile, UI, UX